https://jakegevalt.com Jacob Gevalt Fri, 17 Jul 2026 02:24:34 +0000 https://jakegevalt.com en https://jakegevalt.com/Header Tue, 27 Jul 2021 02:39:28 +0000 Jacob Gevalt https://jakegevalt.com/Header Jake Gevalt is a creative director, designer and strategist who specializes in brand campaigns, editorial and spacial design. He currently works for Nike as Sr. Creative Director leading the Global Energy team that specializes in collaborations and special projects.&nbsp; You can contact him at jgevalt@gmail.com. https://jakegevalt.com/Yes-Man Fri, 09 Feb 2024 20:46:58 +0000 Jacob Gevalt https://jakegevalt.com/Yes-Man &nbsp;Nike X Drake – “The Yes Man”Creative Direction, Strategy05—2026 To Launch the new KD19, Nike Co-created a series of humorous films with Drake. Director: Director X Written by: Drake Creative Director: Jake Gevalt Featuring: Kevin Durant, Drake Nike Team: Riley Hoke https://jakegevalt.com/NiteSport-Final-1 Thu, 16 Jul 2026 02:08:55 +0000 Jacob Gevalt https://jakegevalt.com/NiteSport-Final-1 &nbsp;Nike X Ambush – NiteSportCreative Direction, Strategy08—2023 <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/fbd2c4b3d8458c810f6f2936fd0b0345f5f4cd44c7c2542c122f33bc84fa39f1/Artboard-1.png" data-mid="250454153" border="0" src="https://freight.cargo.site/w/1000/i/fbd2c4b3d8458c810f6f2936fd0b0345f5f4cd44c7c2542c122f33bc84fa39f1/Artboard-1.png" /> To launch the the Nike X Ambush world cup collection, worked hand and hand with creative director Yoon Ahn to build a fictitious cinematic world that combined football, teen angst and the supernatural. Director: Aiden Zamiri Nike Collaborator: Yoon Ahn (Ambush) Style: Lana Lackey Featuring: Gabriette Bechtel Design: Virgile FloresNike Collaborators: Jenn Lee, Kimou Meyer, Riley Hoke https://jakegevalt.com/Field-Jaxx Thu, 16 Jul 2026 16:46:14 +0000 Jacob Gevalt https://jakegevalt.com/Field-Jaxx Nike X Travis ScottArt Direction 03 –– 2025 <img width="1080" height="1351" width_o="1080" height_o="1351" data-src="https://freight.cargo.site/t/original/i/6cc5a76b8db4777006c5eead030c2edc343b5039228cef00bf6d9bdcd48693ce/Artboard-1-100.jpg" data-mid="250469920" border="0" src="https://freight.cargo.site/w/1000/i/6cc5a76b8db4777006c5eead030c2edc343b5039228cef00bf6d9bdcd48693ce/Artboard-1-100.jpg" /> <img width="1080" height="1351" width_o="1080" height_o="1351" data-src="https://freight.cargo.site/t/original/i/95613ed222ac2b118e717d0e0d2fe13356ea6e588e9cf47579b251ebbf41ae2f/Artboard-2-100.jpg" data-mid="250469919" border="0" src="https://freight.cargo.site/w/1000/i/95613ed222ac2b118e717d0e0d2fe13356ea6e588e9cf47579b251ebbf41ae2f/Artboard-2-100.jpg" /> <img width="1080" height="1351" width_o="1080" height_o="1351" data-src="https://freight.cargo.site/t/original/i/8246ea98911706eb65e48c5e9a95804f9e7aab8b393b696fe7f3f575c4c96e51/Artboard-3-100.jpg" data-mid="250469918" border="0" src="https://freight.cargo.site/w/1000/i/8246ea98911706eb65e48c5e9a95804f9e7aab8b393b696fe7f3f575c4c96e51/Artboard-3-100.jpg" /> <img width="1080" height="1351" width_o="1080" height_o="1351" data-src="https://freight.cargo.site/t/original/i/b0a15d06760c821a835de130ceb95422ae7f487844dbeca92b3d9d5a3cb8b0e3/Artboard-4-100.jpg" data-mid="250469917" border="0" src="https://freight.cargo.site/w/1000/i/b0a15d06760c821a835de130ceb95422ae7f487844dbeca92b3d9d5a3cb8b0e3/Artboard-4-100.jpg" /> <img width="1080" height="1322" width_o="1080" height_o="1322" data-src="https://freight.cargo.site/t/original/i/8fc768fbe62811a41dc2da93fe90761249d57269d8c93c006cd069f8e196c591/558829917_18529622374062701_3669409759403881294_n.jpg" data-mid="250504648" border="0" src="https://freight.cargo.site/w/1000/i/8fc768fbe62811a41dc2da93fe90761249d57269d8c93c006cd069f8e196c591/558829917_18529622374062701_3669409759403881294_n.jpg" /> <img width="673" height="822" width_o="673" height_o="822" data-src="https://freight.cargo.site/t/original/i/65977557676bff1e41ed2cb175a99b3de7b56c7516c82928a9b5030619ab27ac/559606423_18529622392062701_1153777402292955100_n.jpg" data-mid="250504647" border="0" src="https://freight.cargo.site/w/673/i/65977557676bff1e41ed2cb175a99b3de7b56c7516c82928a9b5030619ab27ac/559606423_18529622392062701_1153777402292955100_n.jpg" /> Creative Direction for campaign launching Travis Scott’s first Training shoe. This campaign won Gold for photography at the D&amp;AD Awards Photographer: Thibaut GrevetStyilst: Hard Style Creative Director: Jake GevaltNike Team: Kimou Meyer, Ger Tierney, Jerald JohnsoonNike Production: Leo Beccera https://jakegevalt.com/Nike-X-Futura-Olympic-Breakdance Fri, 17 Jul 2026 02:24:34 +0000 Jacob Gevalt https://jakegevalt.com/Nike-X-Futura-Olympic-Breakdance &nbsp;Nike X Futura Breakdance CollectionArt Direction05—2024 Short Music-driven film to Launch Nike X Futura Olympic Breakdance Collection. The film one Gold at Clio Advertizing awards for the Editing category. Director: Christopher Anderson DP: Joao de Botelho Editor:&nbsp;Aitor Bigas Art Director: Jake Gevalt Nike Team: Kimou Meyer https://jakegevalt.com/Martine-Rose-Sports-TV-Ad-Breaks Fri, 09 Feb 2024 23:34:29 +0000 Jacob Gevalt https://jakegevalt.com/Martine-Rose-Sports-TV-Ad-Breaks &nbsp;Nike X Ambush CampaignCreative Direction08—2023 Product infomercials for Nike X Martine Rose womens world cup launch. Director: Arthur WilliamsNike Collaborator: Martine RoseStyle / Art Direction: Tamara RothsteinCreative Studio: ConvoyFeaturing: Leah WilliamsonNike Catalyst Brand Marketing: Matt Hannigan, Donal Macrann, Maddison Hahn https://jakegevalt.com/Nike-X-Billie-Eilish Fri, 09 Feb 2024 18:53:22 +0000 Jacob Gevalt https://jakegevalt.com/Nike-X-Billie-Eilish Nike X Billie Eilish ‘Scrap’ AF1Creative Direction2021—01 <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/d3ecd0f7f4161c3e46474393e13cd30130754c6e953991a914c4c4a9b6ec2127/Artboard-1.png" data-mid="204324733" border="0" src="https://freight.cargo.site/w/1000/i/d3ecd0f7f4161c3e46474393e13cd30130754c6e953991a914c4c4a9b6ec2127/Artboard-1.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/0c536a8418830f898d7eea01c858ca1daa39bd6913e555370672132e6b6c5532/Artboard-1-copy-3.png" data-mid="204324735" border="0" src="https://freight.cargo.site/w/1000/i/0c536a8418830f898d7eea01c858ca1daa39bd6913e555370672132e6b6c5532/Artboard-1-copy-3.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/295cfc01d48fe16e90934dfcd5ef074fcd536f7cd551b8d5580b72e7610bd0a8/Artboard-1-copy-6.png" data-mid="204373143" border="0" src="https://freight.cargo.site/w/1000/i/295cfc01d48fe16e90934dfcd5ef074fcd536f7cd551b8d5580b72e7610bd0a8/Artboard-1-copy-6.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/e4740eb6030cb7c7112f213d1831cd0909a87c6bf040b19e8e55d2fcca36c33a/Artboard-1-copy-2.png" data-mid="204324736" border="0" src="https://freight.cargo.site/w/1000/i/e4740eb6030cb7c7112f213d1831cd0909a87c6bf040b19e8e55d2fcca36c33a/Artboard-1-copy-2.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/7b421d083c229ad94e454372cb9a93a3d7bfbcd92af05b7f97bd4cc37e7ae02d/Artboard-1-copy.png" data-mid="204324734" border="0" src="https://freight.cargo.site/w/1000/i/7b421d083c229ad94e454372cb9a93a3d7bfbcd92af05b7f97bd4cc37e7ae02d/Artboard-1-copy.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/44fcafeae1bd124e8559e72f4a5de6e6b3f8e7a69b814726d5a7e7b7a512a343/Artboard-1-copy-5.png" data-mid="204373142" border="0" src="https://freight.cargo.site/w/1000/i/44fcafeae1bd124e8559e72f4a5de6e6b3f8e7a69b814726d5a7e7b7a512a343/Artboard-1-copy-5.png" /> Creative Direction for Nike X Billie Eillish ‘Scrap’ Air Force 1 shoe launch campaign. Worked directly with Billie Eillish and her creative team to develop a new look and feel for the partnership. Director: Casper Segersen DP: Tyler KolhoffNike Collaborator: Billie EillishStyle: Lana LackeyPrint Design: Actual Source Art Direction: Riley HokeNike Collaborators: Benoit Giraud, Rodney James, Ngoz Monu https://jakegevalt.com/Nocta-Hot-Step-Campaign Tue, 27 Jul 2021 02:39:28 +0000 Jacob Gevalt https://jakegevalt.com/Nocta-Hot-Step-Campaign Nike X Nocta Hot StepArt Direction 05 –– 2022 <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/b771527cfe4391d7ba26c1b27912dddb118d60913e9273069db9acf33abdf1ea/Artboard-24-copy.png" data-mid="204315597" border="0" src="https://freight.cargo.site/w/1000/i/b771527cfe4391d7ba26c1b27912dddb118d60913e9273069db9acf33abdf1ea/Artboard-24-copy.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/1d6003e1d9a81407eea9cc509f66730c3d35d130e9cf0293e0c57d87aead58ee/Artboard-24-copy-2.png" data-mid="204315598" border="0" src="https://freight.cargo.site/w/1000/i/1d6003e1d9a81407eea9cc509f66730c3d35d130e9cf0293e0c57d87aead58ee/Artboard-24-copy-2.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/8256b693e6ea2cc3b2f7e789a60219d559fb9643755bf5cb6468e8ea2df67f73/Artboard-24-copy-3.png" data-mid="204315599" border="0" src="https://freight.cargo.site/w/1000/i/8256b693e6ea2cc3b2f7e789a60219d559fb9643755bf5cb6468e8ea2df67f73/Artboard-24-copy-3.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/7792d295d94057cf5e83064363edb4a3bfc49f13c3c09a56c43a3b80a9e32a2d/Artboard-24.png" data-mid="204315595" border="0" src="https://freight.cargo.site/w/1000/i/7792d295d94057cf5e83064363edb4a3bfc49f13c3c09a56c43a3b80a9e32a2d/Artboard-24.png" /> <img width="1441" height="1082" width_o="1441" height_o="1082" data-src="https://freight.cargo.site/t/original/i/e99d5575a52b15a398679cbb7a980d6488ebad6b8a9cf6d61f8c706f964a7b8b/Artboard-24-copy-8.png" data-mid="204315616" border="0" src="https://freight.cargo.site/w/1000/i/e99d5575a52b15a398679cbb7a980d6488ebad6b8a9cf6d61f8c706f964a7b8b/Artboard-24-copy-8.png" /> <img width="1441" height="1082" width_o="1441" height_o="1082" data-src="https://freight.cargo.site/t/original/i/e4de2941578770426c1b95e3a1a4f1fd479cb25cc3afe2ac39f1783de68ba1b2/Artboard-24-copy-7.png" data-mid="204315609" border="0" src="https://freight.cargo.site/w/1000/i/e4de2941578770426c1b95e3a1a4f1fd479cb25cc3afe2ac39f1783de68ba1b2/Artboard-24-copy-7.png" /> <img width="1441" height="1082" width_o="1441" height_o="1082" data-src="https://freight.cargo.site/t/original/i/ba16bb1e5841b2f9941ca9499544f24b96412895d352cd6ab3cf11c7aaf1156a/Artboard-24-copy-5.png" data-mid="204315605" border="0" src="https://freight.cargo.site/w/1000/i/ba16bb1e5841b2f9941ca9499544f24b96412895d352cd6ab3cf11c7aaf1156a/Artboard-24-copy-5.png" /> <img width="1441" height="1081" width_o="1441" height_o="1081" data-src="https://freight.cargo.site/t/original/i/31fcf6a85e45e57b69922a5e53e6124ec534522ef42b34a7afa3ac239028f748/Artboard-24-copy-4.png" data-mid="204315601" border="0" src="https://freight.cargo.site/w/1000/i/31fcf6a85e45e57b69922a5e53e6124ec534522ef42b34a7afa3ac239028f748/Artboard-24-copy-4.png" /> Worked directly with Drake and his creative team to create the campaign to launch his first signature Nike shoe on behalf of his Nocta brand. We went to Kingston Jamaica and created a series of images that depicted dancehall stars Popcaan, Skillibeng and the Unruly Crew. Photographer: Thibaut GrevetStyilst: Edem Dossou Creative Agency: Ill Studio Production Agency: North Six Nike Team: Dave FrankNike Catalyst Marketing: Hami Delami, Gabrielle Bozza, Leo Sandino Taylor Nike Production: Emily Griffith, Thea Bergeron https://jakegevalt.com/Nocta-Cardinal-Stock Fri, 09 Feb 2024 18:50:14 +0000 Jacob Gevalt https://jakegevalt.com/Nocta-Cardinal-Stock Nocta Cardinal StockArt Direction 11 –– 2022 <img width="2250" height="2813" width_o="2250" height_o="2813" data-src="https://freight.cargo.site/t/original/i/192093b0c2835e341e2b4978a6991f818e7e771d846389502b687bb73aff03bc/November_December_Posts-02_Smaller.jpg" data-mid="204323578" border="0" src="https://freight.cargo.site/w/1000/i/192093b0c2835e341e2b4978a6991f818e7e771d846389502b687bb73aff03bc/November_December_Posts-02_Smaller.jpg" /> <img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/7967d501b9328b028333d609079d7e3b6393c1648fb513bc62249c0bb936a480/November_December_Posts-01.jpg" data-mid="204323564" border="0" src="https://freight.cargo.site/w/1000/i/7967d501b9328b028333d609079d7e3b6393c1648fb513bc62249c0bb936a480/November_December_Posts-01.jpg" /> <img width="1081" height="1351" width_o="1081" height_o="1351" data-src="https://freight.cargo.site/t/original/i/768726c781f1178418d2acea4953a2abcb2b71ca11aeba4622626bee43ada14f/Artboard-1-copy-18.png" data-mid="204323731" border="0" src="https://freight.cargo.site/w/1000/i/768726c781f1178418d2acea4953a2abcb2b71ca11aeba4622626bee43ada14f/Artboard-1-copy-18.png" /> <img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/292cabd20c62a9683ef6892cde855bb35250cc31694b824339fccb1475279984/November_December_Posts-06.jpg" data-mid="204323566" border="0" src="https://freight.cargo.site/w/1000/i/292cabd20c62a9683ef6892cde855bb35250cc31694b824339fccb1475279984/November_December_Posts-06.jpg" /> <img width="4500" height="5625" width_o="4500" height_o="5625" data-src="https://freight.cargo.site/t/original/i/c9038353334c51ba19976572a80d79bf501c88b242257ddee5227716ca00a93f/November_December_Posts-07.jpg" data-mid="204323565" border="0" src="https://freight.cargo.site/w/1000/i/c9038353334c51ba19976572a80d79bf501c88b242257ddee5227716ca00a93f/November_December_Posts-07.jpg" /> Worked closely with Drake’s creative team to develop and shoot a campaign in Harlem and the Bronx featuring young rappers DD Osama, DDot and Edot Baby, as well as local street cast.&nbsp; Photographer: Khalik AllahStyilst: Seb Jean Nike Team: Michael Spoljaric, Riley HokeNike Catalyst Marketing: Hami Delami, Gabrielle Bozza,&nbsp;Nike Production: Karl Lunan, Jessica Yrigoyen https://jakegevalt.com/KNWLS Thu, 16 Jul 2026 17:05:55 +0000 Jacob Gevalt https://jakegevalt.com/KNWLS Nike X KNWLSCreative Direction 09 –– 2025 <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/4df0a22653d80b1b727e644bab86f371f73cf2dc00388b33900dbddaea68dfae/566112049_18549004366014549_1318787745369395784_n.jpg" data-mid="250470756" border="0" src="https://freight.cargo.site/w/1000/i/4df0a22653d80b1b727e644bab86f371f73cf2dc00388b33900dbddaea68dfae/566112049_18549004366014549_1318787745369395784_n.jpg" /> <img width="1080" height="1349" width_o="1080" height_o="1349" data-src="https://freight.cargo.site/t/original/i/7f23c513c9d741525e6ce4d925ca5456d4590abaa3940514042d922158a44379/565179852_18539855587039501_3082481072378431065_n.jpg" data-mid="250470757" border="0" src="https://freight.cargo.site/w/1000/i/7f23c513c9d741525e6ce4d925ca5456d4590abaa3940514042d922158a44379/565179852_18539855587039501_3082481072378431065_n.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/e36beaefa44444a7d05abd184052126684dedf6708ec50ef2afa7e60031fa43b/563231339_18539855578039501_7259414401376462348_n.jpg" data-mid="250470758" border="0" src="https://freight.cargo.site/w/1000/i/e36beaefa44444a7d05abd184052126684dedf6708ec50ef2afa7e60031fa43b/563231339_18539855578039501_7259414401376462348_n.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/f8b3cdfa6504326102b59cacd8a3cf873cc15abe16d809911d20f2a17d0760cd/563954535_18549004396014549_4841291894413608933_n.jpg" data-mid="250470753" border="0" src="https://freight.cargo.site/w/1000/i/f8b3cdfa6504326102b59cacd8a3cf873cc15abe16d809911d20f2a17d0760cd/563954535_18549004396014549_4841291894413608933_n.jpg" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/ef75635e87543d8bc4592017f17f44fdb5a1edc08ebac2411eeff1404c672e67/565104270_18549004378014549_4015500262405569542_n.jpg" data-mid="250470755" border="0" src="https://freight.cargo.site/w/1000/i/ef75635e87543d8bc4592017f17f44fdb5a1edc08ebac2411eeff1404c672e67/565104270_18549004378014549_4015500262405569542_n.jpg" /> <img width="1080" height="1351" src="//freight.cargo.site/w/1080/q/94/i/b0a15d06760c821a835de130ceb95422ae7f487844dbeca92b3d9d5a3cb8b0e3/Artboard-4-100.jpg" data-src="https://freight.cargo.site/t/original/i/b0a15d06760c821a835de130ceb95422ae7f487844dbeca92b3d9d5a3cb8b0e3/Artboard-4-100.jpg"> Creative Direction for campaign launching Nike X Knwls Collection Photographer: TorsoStyilst: Georgia PendleburyNike Creative Director: Jake Gevalt Knwls Art Director: Jamie ReidNike Team: Clodie WorboysNike Production: Leo BecceraProduction Company: Division